WordPress has become the web’s most popular Content Management System (CMS)—it now powers more than 35% of the internet and more CMS users choose WordPress than any other platform.  

One of the reasons for this surge in popularity is the vast ecosystem of themes and plugins WordPress users can choose from to add functionality to their sites and make them look great. Armed with the right combination of themes and plugins, WordPress users can customize their sites for almost any use case imaginable. 

But sorting through the seemingly endless list of theme and plugin options can be a daunting task. There are thousands of WordPress themes available today, and the WordPress Plugin Repository alone has nearly 55,000 free plugins available for download. 

Choosing the right themes and plugins is a critical step towards getting the most out of WordPress, but it can also be difficult if you don’t know what to look for. Below, you’ll find some tips for making the selection process easier and some ideas for building a WordPress site that can load quickly on any device, and in any language.  

Choosing the Right WordPress Theme 

Before you start searching through the more than 10,000 WordPress themes that are available today, it’s a good idea to make a list of the features you want your site to have and use that list as a starting point. 

If you’re not sure about the types of features to look for, there are a couple of baselines you can insist on to help you narrow things down: search-engine optimization (SEO) and fast page loading times (regardless of device) are two things any theme should have.

While there are plenty of WordPress themes that don’t have this functionality built-in, using a theme that has both of these features will make for a much better end-user experience on your site. 

WP Engine’s suite of Premium WordPress Themes, for example, are all search-engine-optimized and mobile responsive, meaning they all load quickly on any device. These great-looking themes have been made for a wide variety of use cases, and business of all shapes and sizes are using them to fuel their online presence.  

Free Genesis Framework and StudioPress themes
WP Engine’s suite of Premium WordPress Themes

Access to these themes is also included with every WP Engine plan, which means WP Engine customers can use all of them at no extra charge.  

Adding Multilingual Capabilities 

As WordPress adoption has continued to rise around the world, it’s sparked a growing need for multilingual functionality, which allows sites to be translated into local languages based on a user’s location.

This type of functionality is huge for businesses with customers in multiple countries, and with WordPress, adding it to your site is not as challenging as you might think. In fact, it can be accomplished by installing a plugin such as Weglot, which allows you to make your website multilingual in minutes – without the need for code. 

Weglot is also compatible with all WordPress themes and plugins, meaning it will work on any theme you end up using, and it won’t cause issues with your other plugins. When added to one of WP Engine’s Premium WordPress Themes, Weglot helps site owners build an SEO-friendly, mobile responsive site that can be accessed in any language. 

Check out this guide to find out more, and visit WP Engine to learn about our different plans and the other features and functionality that come with our Digital Experience Platform for WordPress.