WP Engine’s Digital Experience Platform combines open source WordPress Content Management System (CMS) with powerful technology and support to help our customers win online. This robust combination amounts to five key outcomes: enterprise performance, creative agility, actionable intelligence, ecosystem integrations and readily-accessible WordPress expertise. To help our customers truly take advantage of these outcomes, we design products that enable the creation of extraordinary digital experiences.
Now, WP Engine customers have the flexibility and optionality to take advantage of these products and capabilities. This allows our customers to decide what’s important to them, extend and customize their plan as needed, and scale accordingly. These new flexible plans are designed to meet our customers’ business needs. They can grow one site at a time and access powerful add-on products previously reserved for higher-level plans.
Strategic Scaling. Grow Your Plan One Site At A Time.
It’s an age-old problem: you want to scale your business according to your newly acquired clients or projects but you don’t require a full plan upgrade. We understand that sometimes you just need to extend your network to a new site but you don’t necessarily need to compensate for extra traffic or require extra storage. We know how important it is for you to scale, even when your budget is limited. With Add-On Sites, you can grow your plan with as many or as few sites as you need, whenever you need it. Developers will feel comfortable following best practices because each additional site is equipped with development, staging, and production environments.
Troubleshoot Faster. Get Code-Level Performance Monitoring.
Often times when your site isn’t performing well, it can take a frustratingly long time to pinpoint issues and troubleshoot them. All the while, you’re losing site visitors, users, buyers and valuable development time. Many times you simply aren’t able to pinpoint a specific issue. You’re left looking for the root cause for hours, leaving your site’s speed and stability exposed to the issue. At WP Engine, we know your developer’s time is precious. Instead of troubleshooting, their time is better spent on innovation, business priorities, and revenue-driving work.
Powered by New Relic, WP Engine Application Performance monitoring gives developers code-level insights to identify and resolve performance issues. Using Application Performance, developers can troubleshoot application issues faster using detailed, real-time performance metrics and quickly determine the root causes of performance problems. Developers will also be able to proactively monitor and extinguish future issues before they happen by surfacing unseen performance issues and utilizing full-stack alerting.
Application Performance is available as an add-on for customers on dedicated plans only.
Fine-Tune Your Delivery. Deliver Relevant, Localized Experiences
What’s the secret to a winning content strategy? Give the audience what they want. According to a study from WP Engine, more than half of Gen Z (people born after 1996) believe that in five years the internet will determine what a person does on a daily basis. Personalized and relevant experiences are the key to keeping your audience engaged—no matter where they are.
One of the most useful ways to create more personalized experience is to tailor content according to location. WP Engine’s GeoTarget allows you to deliver localized content by showing or hiding content based on a visitor’s country, region, or city. This will be helpful for displaying websites in a certain language, showing relevant currencies on ecommerce sites and filtering out products not available in certain locations. Users won’t have to worry about dips in performance; GeoTarget works hand in hand with WP Engine’s caching service so customers can retain superior performance no matter what.
Access and Understand Your Analytics. Drive more traffic and engagement via insights.
Nowadays, every company is a media company; 60% of marketers create new content every day. If you want to compete, content marketing is a strategy you can’t live without. Content marketing leaders set the stage for what’s possible; year-over-year growth in unique site traffic is 7.8x higher for content marketing leaders compared to followers.
Content Performance helps you build better site content to drive more traffic and engagement with Google Analytics reports, optimized for WordPress. It gives you instant access to metrics like page views, average time on page, and number of sessions according to WordPress object types like posts, tags and authors. You’ll have easy access to content and author performance metrics right in your dashboard, allowing you to adjust strategy as often as you need. You’ll know exactly what content is working and what isn’t, letting you adopt a data-led content strategy without the need for Google Analytics expertise.
We’re committed to equipping your with the technology, support, and expertise you need to create breathtaking digital experiences. New optionality on the WP Engine platform means you can be more agile, maintain better performance, integrate with the best technology and gain valuable insights. Every site is not the same; you now have the freedom to pick and choose what capabilities and add-ons you want.
Want to learn more about WP Engine’s Digital Experience Platform? Check out our plans and pricing. Already a customer and want to learn about add-ons? Learn about enabling add-ons in your user portal.