There are many types of content that you can publish on your WordPress blog. However, if you want to drive sales, one of the best things you can do is write in-depth reviews for the products or services you’re promoting.
You can easily write and format reviews using the WordPress Block Editor. However, there are also a lot of handy plugins you can use to make your reviews more engaging. For example, you can add star ratings, include side-by-side table comparisons, and more.
In this article, we’re going to introduce you to five of the best review plugins for WordPress. We’ll talk about what makes each of them special, and help you pick which one to use. Let’s get to it!
Plugin 1: WP Product Review Lite
Out of all the WordPress review plugins out there, this is one of our favorites when it comes to style. By using WP Product Review Lite, you can easily add review ‘boxes’ to any of your WordPress posts. These can include ratings for specific elements, an overall score, and pros and cons lists.
Using this plugin is also remarkably simple. It adds a box labeled “Is this post a review?” to the Block Editor. When you check that box, you’ll get access to a collection of options that you can fill out to populate the review box. As far as WordPress testimonial plugins go, this one is perfect for beginners, and is a top option if you’re concerned with style.
Plugin 2: WP Review
WP Review is one of the most popular WordPress review plugins around, and it’s easy to see why. Just like our previous pick, this one enables you to rate different aspects of any product using a star system, and uses those numbers to generate an overall score.
However, WP Review goes a step further. This plugin also enables you to include a summary of your review, highlight key features, and provide a user review section. That means your site’s visitors can also score whatever items you review, giving other readers or customers more information to work with.
The only downside to this plugin is that it doesn’t include dedicated pros and cons sections, but that’s something we’re willing to overlook. Plus, WP Review happens to be highly customizable, which makes it a perfect option for developers.
Plugin 3: Rich Reviews
This plugin takes a different approach than our previous two entries. Instead of enabling you to add review sections to your pages, it lets users leave their testimonials throughout your website.
With the Rich Reviews plugin activated, visitors will be able to review your pages, posts, and products. You can configure what parts of your website users can leave testimonials on, of course, as well as approve them before they go live.
What’s more, this plugin also generates rich snippets from your reviews. That means rating information will be included in your pages’ search results, which makes them more visually attractive and more likely to attract clicks. It is worth noting that Rich Reviews hasn’t been updated in a while, though, so you’ll want to test it carefully to ensure that it works on your site.
Plugin 4: Site Reviews
Site Reviews is similar to Rich Reviews in terms of functionality. It enables your site’s visitors to leave reviews, which you can publish using blocks, shortcodes, and widgets. However, the overall style is more reminiscent of sites like TripAdvisor or Yelp.
Along with enabling users to leave reviews, you have full control over which ones to display and where they’ll go. You can even add CAPTCHAs to your review submission forms, in order to avoid spam. Overall, this plugin is particularly user-friendly. It’s a top option for service websites, where testimonials and reviews are particularly important.
Plugin 5: Customer Reviews for WooCommerce
Ratings and reviews offer you a great way to quickly convey the quality of a particular product. That makes them perfect for eCommerce websites, since customers tend to look for highly-rated products.
Out of the box, WooCommerce already includes working review functionality. However, the Customer Reviews for WooCommerce extension takes things a step further, by automating reminders for recent customers. In other words, whenever someone makes a purchase on your site, they’ll get a quick message asking them to leave a review.
If that sounds familiar, it’s because a lot of top eCommerce sites also use this technique, and it works very well. The more reviews your products get, the more you can increase sales – as long as those reviews are largely positive, of course.
Important Tips for Including Review Plugins
Whichever review plugin you use, it’s important to keep a few things in mind if you want to get the most out of it:
- Give honest ratings to the products you’re reviewing, in order to build trust with your audience.
- Be as detailed as possible in your reviews, but also summarize key points for ‘skim readers’.
- Make sure to filter out spam reviews, to keep your review sections clean.
- If you enable review submissions, don’t only accept positive ones.
Ultimately, reviews are all about building trust. Visitors will rely on your judgment and that of your site’s other users to make informed decisions.
After all, not everyone has time to read multiple in-depth reviews for every product or service they want to purchase. If visitors know that they can trust your product reviews, this can help you drive a lot more conversions.
Improve the Customer Experience With a WordPress Review Plugin
If you want your reviews to be a hit with your audience, you can’t rely on boring walls of text to get the job done. What people really like are images, comparison lists, and other types of engaging elements. Fortunately, you can easily add those and other review features to your WordPress website by using plugins.
However, if you want to provide the best possible customer experience, you’ll also need to use a reliable web host that can handle your site’s traffic and all that extra functionality. That’s where we come in, so feel free to check out our plans!